Here's Why You Should Own

Dear Cartoon Map Owner...

I am a map owner, just like you, but mine is in Athens, Georgia... home of the University of Georgia Bulldogs. In that I only produce a new cartoon map TWO years, I was wondering what I could do in the off year. So, I came up with the idea of doing a cartoon montage of my most established businesses, along with some local landmarks, to create this unique, souvenir cartoon T-shirt. When I received phenomenal response to the design, and then saw the sales of about 500 Tees in 30 days (4 weeks before Christmas, but very chilly weather), I realized that this could be done all over the country... only imagining the sales volume in warm weather months, once people started seeing them being worn all over town.

After confirming with Karl Dowhie, of Karl Dowie Studios (the art guy for cartoon map production), that he liked the idea as well, and approved my efforts to go forward with this plan, I developed these web pages to provide all of the information, promotional materials, etc. needed for new T-owners to use in their towns.

When you get through reading about my entire proposal, and see the benefit to your potential advertising sponsors as well, you'll see that this is a no-brainer for all concerned... and it can be hugely popular and profitable for all as well.

Why Advertisers Will Advertise...

Having been in the advertising design business for 30 years, I can appreciate something as unique as this for breaking through the clutter of the promotional GRAPHIC world we live in today. Almost everywhere we look, there is an ad message starring back... billboards, posters, magazines, flyers, junk mail, TV, Internet, and so on.

Here's why Advertisers will JUMP on this AD Opportunity...

Creativity... Advertisers love this unique form of marketing, that includes using their name, logo, address AND phone number in their cartoon ad... something unheard of in other sponsor-programs (except on our creative cartoon maps ;-).

Visability... These designer-Tees will be seen on beautiful people all over town... at parties, poolsides, beaches, tailgating, classrooms, malls, restaurants, bars, even at churches because they're G-Rated (with no blatant referrals to drinking or drugs). Another benefit is the ongoing promotion of your town from visitors buying these tees and wearing them in their home towns.

Functionality... Not only are these tees making a fashion statement, they are very functional in design. With almost everyone owning a cell phone, can't you see people actually using the phone numbers in the ads to place take-out orders, or even reservations, while playing, partying or by the pool?

Longevity... Unlike many forms of advertising that is thrown away, like old newspapars, these tees will be seen over and over again, month-in-and-month-out, for years to come. If you don't think so, go check your own T-shirt drawer and see how long you've been wearing your favorite designs.

Profitability... This has to be the most cost-effective method of branding a business name known to man. Where else can you get your name and number out on a product that can return your ad investment by simply displaying and selling the actual marketing vehicle. And customers love to impulse buy them on the spot. Best of all, once the intial 20 tees are sold (to recoup ad cost), it's all profit from then on out. And who isn't looking for an additional income stream for your business - especially one that promotes your own store and location in a fun and creative way?!

Vanity... Who do you know who doesn't love being seen around beautiful people in all the right places? It's the In-Thing to do! The uniqueness of this "joint venture" (or cooperative) marketing program is what makes it most appealing, but it's often our own vanity that makes us fear being left out of a special opportunity. This is why, I believe, advertisers wasted little time jumping into this montage of cartoon art (at least in Athens, GA).

No-Brainer... When you put 2 and 2 together, it all makes sense. Buy an ad that will be seen for years, and get your ad investment back by simply selling something that many people want... citizens and visitors to town alike. And once the intial 20 tees are sold, the profit from future sales is yours to keep.

Thanks in advance for the time you're taking to look this over, and please continue doing your due diligence by checking my Proposal, some Testimonials, the forms and flyers I have premade for you, and more... so you can make the intelligent decision to get your "TownTshirts" on the streets as soon as possible.